Fri, 20 Sep 2019

First Hyundai car to make its global debut in India, Venue will be all-guns blazing later Wednesday, with its array of best-in-class and first-in-class features. Hyundai has set ambitious goals for Venue, targeting sales of 10,000 units every month. Initial response has been quite good with around 2K bookings received on first day itself. Venue will take on rivals such as Maruti Brezza, Mahindra XUV300, Tata Nexon and Ford EcoSport.

That is some fierce competition. So what is Hyundai banking and is sure about the success of Venue- Well, a lot of things. First will be aggressive pricing. Yes, Venue is among the most feature rich car in the segment, but will also be the most aggressive priced. It is also the only one to feature the modern front look, where the headlights are placed below the bonnet. This similar design on the Tata Harrier has been appreciated by a lot of enthusiasts.

Hyundai Venue derives its design and styling from other Hyundai cars such as Creta, Kona and Santa Fe. It looks attractive and well-proportioned and conveys comfy, relaxed vibes. Interiors are neat and simple and offer adequate space to front and rear passengers. Boot size is also good enough for everyday needs.

Venue's dashboard has an 8-inch touchscreen infotainment system that comes integrated with a host of class-leading connectivity features. Other key features in top-spec Venue include sunroof, cruise control, wireless charging, cooled glove box, and Arkamys' sound console. Security features include 6 airbags, ABS, rain sensing wipers, reverse parking camera and sensors, traction control and hill hold assist.

Most powerful differentiating factor for Hyundai Venue is its Blue Link package, which offers state-of-the-art connectivity features. With an embedded eSIM, users can access a host of connectivity features such as real-time vehicle tracking, traffic and weather updates, car diagnosis and reports, remote engine start/stop, geo fencing, speed alert, idle alert, crash notification, panic notification, etc.

Engine options for Venue include both petrol and diesel motor. Venue's 1.2-litre petrol unit delivers 83 hp / 115 Nm and is mated to a 5-speed manual transmission. Second petrol option is a 1.0-litre turbo T-GDI Kappa motor that makes 120 hp / 172 Nm. It will be mated to a 6-speed MT or a 7-speed dual-clutch autobox, which is a segment first. The 1.4-litre diesel unit makes 90 hp / 220 Nm and is mated to a 6-speed manual transmission.

In addition to class-leading features, Hyundai Venue will be offered in a combination of 7 monotone and 3 dual tone colour options which are mentioned below;

Monotone options

- Polar White

- Typhoon Silver

- Fiery Red

- Denim Blue

- Lava Orange

- Stardust

- Deep Forest

Dual Tone options

- Denim Blue with White roof

- Polar White with Black roof

- Lava Orange with Black roof

If this was not enough, Hyundai is offering Venue with class-leading warranty of 3 years and unlimited kilometers. No other car in the segment offers 3 years warranty. Mahindra XUV300 offers 2 year / unlimited kms, Ford EcoSport offers 2 year / 1 lakh kms, Tata Nexon offers 2 year / 75k kms and Maruti Brezza offers 2 yr / 40k kms. All these features together, could prove Venue to be a game-changer for compact SUV segment and might leave rivals scurrying for upgrades, price cuts or new products altogether.

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